1. TO PUBLISH OR TO PERISH? ACADEMIC LIFE IS MUCH BETTER!
This highly engaging and down-to-earth lecture explains the essence of academic writing. Along the way, it explains what editors of academic journals are looking for, why publishing is highly rewarding, and how to make academic writing easy. The hidden message is that there is ample reason why academics should have a positive attitude towards publishing. The infamous saying of ‘to publish or to perish’ should be brought to the graveyard, for good – academic life is much better!
Target: Any group of academic researchers
Goal: Improving publishing skills
Style: Lecture
Duration: One hour
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